Blog

From OTS Media International we can already confirm our adhesion to Agencias de España, one more step within our new strategy of growth. Agencias de España was born to assume the challenge and the responsibility to promote, defend and lead a change of mentality in our sector, and the perception of it in Spanish society. We believe that putting into value attributes such as sacrifice, tenacity, “learning from mistakes”, taking risks, commitment, independence of thought, courage … attributes that make up the profile of an entrepreneur, we will help the sector and ours country. Therefore, we want the decisions that...

“Banksy: we have reserved a space for you in one of our streets…”, with this message the neighborhood of Canido (Ferrol) tries to attract one of the most famous graffiti artist in the world. Through the planning of advertisements in some of the leading newspapers in England, France and Italy we have had the opportunity to collaborate with Ymedia in this international campaign. This cultural action, since 2008 attracting different artists to the district of Ferrol to reinterpret ‘Las Meninas’, the famous work of Velázquez. Currently in Spain, there are no Bansky pieces, due to the fact that the one...

For over four years we have been planning and purchasing Turismo de Andalucía with exceptional results, obtaining maximum coverage, GRP’S and OTS. Planning and purchase of the campaign in conventional media of TOURISMO ANDALUCIA in Europe. The countries of coverage are: Germany, France, Italy and UK. Image and branding campaign with images of the most important tourist attractions of Andalusia. Main objective to raise the reputation and image of brand promoting Andalusia as a tourist destination of Sun and Beach more important of Europe. Selection of mediums of interest and great consumption in each country. 100% graphic campaign, travel journals,...

Since 2009, Sol Meliá Cuba has placed all its trust in us to carry out communication strategy, planning and purchasing the European international media plan in countries such as Spain, United Kingdom, France and Italy. Campaigns of image and notoriety of the hotel chain SOL MELIA in Cuba. Promotion of the 5 hotels of the Island in Europe. The main objective is to promote and enhance the image of the chain at European level increasing the reputation and image of the brand SOL MELIÁ as a reference in Cuba and the main destination for visitors to the island of Cuba...

With the opening of new direct connections with Puerto Rico, the objective of the campaign is to increase and increase travelers and travel bookings from Europe, especially Germany and Spain. For 2015, new potential markets have also been added: Norway, Sweden, Denmark and the United Kingdom. Type of services provided: Research and market studies, media strategy and campaign planning in TV, press, outdoor and online. Published by: OTS Media International

Development of media strategy and planning (press, magazines and online) of the Madrid City Council, as well as the management of mediation and purchase of advertising space with a previous research and an estimation of results. To publicize and enhance the image of Madrid as a leisure tourist destination in emerging markets such as Russia, China, Brazil, Mexico and in more mature markets such as Germany and the United Kingdom. Promote the destination Madrid as an international meeting and convention center. Planning, mediation, insertion, advice and follow-up of advertising campaigns and promotional actions in the media. Development of a strategy...